Last summer, Heidi Bamatter ’09 landed an internship with the New York City-based communications agency M Booth & Associates. She enjoyed her experience with the corporate team so much that she kept in contact with them and they invited her back for a second internship this summer.
M Booth & Associates builds brands for clients, with expertise in consumer products, healthcare, fashion and retail, financial services, food and beverage, not-for-profit, travel and lifestyle, and technology.
The English major drafts pitches and media advisories as well as reports to update clients on successful media placements. She credits her English classes, and particularly Assistant Professor of English Anna Creadick and her adviser, Associate Professor of English Laurence Erussard, with her improved writing skills over the past four years – an important asset in the field of public relations.
“They always pushed me to become a better writer,” says Bamatter. “I am truly thankful to them for having such a meaningful impact on my education at HWS.”
Other responsibilities during Bamatter’s internship include calling reporters to pitch stories for clients and performing research for clients and new businesses. During her second summer with the agency she is still benefiting from exposure to the industry. “I am always learning and picking up new tasks at M Booth & Associates. Everyone is eager and willing to help me thrive in this environment.”
On a more personal level, Bamatter is impressed with the agency’s values. “M Booth & Associates has a great work atmosphere. They have committees and activities that aim at encouraging co-workers to socialize.”
Many HWS students find internships and jobs by networking with alumni. In Bamatter’s case, the Salisbury Center for Career Services connected her with Alex Della Rocca ’01, account manager at M Booth & Associates. In Bamatter’s words, Rocca was “very responsive” and he encouraged her to set up an interview with the agency.
While attending HWS, Bamatter was involved in the Women’s Collective, the Family Counseling Center of the Finger Lakes, and during her senior, year she volunteered as an orientation leader and a common ground mentor.