Hobart and William Smith Colleges - Chapman ’05 Leads Public Relations for Canandaigua Schools
The HWS Update
Chapman Caroline

Chapman ’05 Leads Public Relations for Canandaigua Schools

Caroline Wenzel Chapman ’05 was recently named the director of communications and advisement for the Canandaigua City School District. Chapman has more than a decade of experience working in Canandaigua Schools, including as a social studies teacher at both Canandaigua Academy and the Middle School.

In her position, Chapman’s main role is to support internal and external communications throughout the District of nearly 4,000 students and their families. “I really enjoy my position, because I can get to know the staff and students throughout the entire District,” says Chapman. “I am continually learning new ways of presenting information, and each day brings something different.”

Chapman has worked in the District for nearly 15 years, most recently as technology coordinator, where she trained teachers on how to implement Chromebooks in classrooms and organized professional development for staff. She says her HWS education prepared her for her roles, “because I learned that I always have to be learning and sharpening my skills,” she says. “I also learned the importance of hard work and dedication from my time as a Heron athlete. Playing for William Smith College Soccer Head Coach Aliceann Wilber prepared me to be a dedicated employee.”

Chapman graduated from William Smith with a B.A. in history and minor in education. In addition to being a member of the William Smith soccer team, she served as student speaker at the William Smith Senior Brunch Celebration. During Commencement ceremonies, Chapman was awarded the President’s Public Service Award, the Collins Family Scholarship Award and the Melissa Mulliken ’80 Award for participation and leadership. Chapman was also a recipient of a scholarship from the Geneva Scholarship Association while a student at HWS.

Following graduation from the Colleges, Chapman cofounded Kids College, a summer-long camp for Geneva youth from grades 2 to 7. A resident of Geneva, Chapman is an engaged alumna, a current member and past president of the Heron Society, as well as a member of the William Smith Alumna Council, William Smith at Work and as a Career Services Volunteer. During the William Smith @ Work Conference this fall, Chapman led a panel discussion.

In 2015, Chapman was awarded the William Smith Alumnae Council’s Young Alumna Award for her exceptional volunteer service and commitment to the Colleges. She earned a master’s degree in international studies from St. John Fisher College and a certificate in Educational Administration and Supervision from the University of Rochester.

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