Hobart and William Smith donors broke records during April’s “This Is HWS” fundraising challenge.
Surpassing the individual donor goal of 500, the campaign saw more than 1,000 donors give $176,576, a new high for dollars raised during a short-term Annual Fund giving challenge. With an additional $240,000 generated through the Board of Trustees mini-challenges, a grand total of $417,288 was raised during “This Is HWS.”
“The Colleges are proud and grateful to have such a supportive and invested community,” says Vice President for Advancement Bob O’Connor P’22. “Our campus, and the important work our students, faculty and staff do here every day, relies on the engagement of alums, families and friends all over the country and around the world who continue to demonstrate their belief in our mission through their generous giving. Thank you for making this challenge such a success.”
The Board of Trustees set several matching opportunities as part of the 32-hour challenge. When the campaign surpassed the 500-donor mark on the evening of April 17, the Board donated $100,000 to the annual fund; when the 1,000-donor mark was reached the following day, the Board donated an additional $100,000.
The Board also set five mini-challenges, with $10,000 for each challenge met. The Classes of 1969 won the Reunion Challenge — open to Class years ending in four or nine — by reaching 243 percent of their target goal, earning the Trustee bonus, which added to their class gift at Reunion. Students, faculty and staff met the Campus Challenge with 120 faculty and staff donors and 118 student donors, surpassing the 100-donor goal to earn the Trustee bonus, which will support academics and global study. Both the 50 States Challenge and the Parent Challenge were met, with donations from all 50 states and from 150 parents and grandparents.
As the fund year draws to a close, there is still time to make a gift to support student experiences at HWS.
Organized by the HWS Office of Advancement, “This Is HWS” used the GiveCampus platform to track and report on gifts and update when challenges or matches were initiated.
In 2017, when the most recent comparable Annual Fund challenge, 495 donors gave $67,302.
The Colleges have been cited recently for the philanthropic engagement among its graduates. HWS was ranked among the nation’s top institutions on Forbes magazine’s “Grateful Grads Index,” which includes in its criteria alumni and alumnae giving, both in median donations over a 10-year period and average alum giving participation rates.